TOURNAMENTS & ACTIVITIES
At Heroes Made in Asia, the gaming pulse never stops. Whether you are a competitive pro, a casual fan, or a retro enthusiast, our gaming area in Jaarbeurs Utrecht is packed with action all weekend long.
Daily Tournaments
Join the competition at the Heroes Free-to-Play stand (Stand 10.3), powered by Ant-Quipment. These tournaments run on both Saturday and Sunday:
11:00 – 13:00: Super Smash Bros. Ultimate (Single Elimination)
13:00 – 14:00: Street Fighter 6 (King of the Hill)
14:00 – 18:00: Mario Kart World (Single Elimination)
How to Enter: Registration is easy and non-binding. Simply sign up at the Heroes Free Play stand shortly before the tournament begins.3
Tekken010: The Road to TwitchCon
Join us for the official soft launch of Tekken010, a new competitive series built around the legendary fighting game franchise. This tournament serves as the premier precursor to the grand finale taking place later this year at TwitchCon.
Whether you are a veteran fighter or an esports fan, Tekken010 is the place to compete, learn, and meet the community in a professional environment supported by Stichting Levels and Ingaming.
Red Bull Gaming Area
Looking to do more than just sit and play? Our activity zones offer high-energy experiences:
Rocket League 3v3: Team up with friends (or make new ones) to dominate the pitch in fast-paced 3v3 matches.
HiPerks Foundation: Trackmania Challenge
On March 21 and 22, the HiPerks Foundation will host an accessible Trackmania tournament. Visitors are invited to set their fastest time using the Xbox Adaptive Joystick.
HiPerks focuses on making gaming accessible for people with physical disabilities or acquired brain injuries. Everyone is welcome to participate, experience the technology, and help raise awareness for inclusive gaming!
HIGHLIGHTS

Anime Awards 2026: Here Are the Best Anime of the Year!
Looking for your next binge-watch? Discover all the big winners from the Anime Awards 2026, including Anime of the Year and the best new series!

What can you buy at Heroes Made in Asia?
Heroes Made in Asia is the largest anime and manga event in the Netherlands. Every edition, hundreds of vendors fill Jaarbeurs Utrecht with anime figures, manga, K-pop and K-beauty, gaming, Asian food products.

Anime food to heal your soul
Discover how anime food became the ultimate comfort: from Studio Ghibli’s and One Piece to Food Wars and Chainsaw Man.